The 2014 installment of the University of Cincinnati‘s student-produced Gold Rush Expedition Race documentary film series will receive a special premiere screening at Cincinnati’s Esquire Theatre at 7:30 p.m. on Tuesday, April 28. Hosted by the University of Cincinnati Production Master Class, this screening is free and open to the entire UC community.
The event is sponsored and supported by the UC Forward Initiative, the Office of the President, CCM’s Division of Electronic Media (CCM E-Media), McMicken College’s Center for Film and Media Studies and the UC Alumni Association.
The 2014 Gold Rush Expedition Race documentary will have its national broadcast premiere on NBC’s Universal Sports Network on May 27, 2015. The documentary program will air 10 times on USN. The cable network aired the 2012 and 2013 installments of this action-packed documentary series last October. You can learn more about those initial broadcasts by visiting ccm.uc.edu/about/villagenews/notations-ovations/student-produced-film-series-airs-on-universal-sports-network.
Educationally grounded, professionally driven and student produced, the UC Production Master Class has been transforming the college classroom since its inception in 2012, bringing together an interdisciplinary group of UC students and faculty who are working with nationally-recognized digital media professionals to produce a documentary film series that is currently airing on national television.
To date, this course has involved three UC professors, a UC alumnus, a cadre of film professionals and over 90 UC students from nine different academic programs at CCM, DAAP and the McMicken College of Arts and Sciences.
This group has fused its skills on the production of a three-year, 90-minute documentary film series about the Gold Rush Expedition Race, one of the world’s premier expedition races that features an international field of 50 elite athletes trekking, mountain biking, climbing and kayaking along a grueling 275-mile course amidst the beauty of California’s Sierra Nevada Mountains. The race is part of the Adventure Racing World Series.
The Production Master Class was the idea of CCM Professor of Electronic Media Kevin Burke and distinguished UC Alumnus and Emmy award-winning producer, Brian J. Leitten. The initiative was originally made possible by a three-year grant from the University of Cincinnati’s UC Forward Collaborative, which supports experiential learning and is part of the UC Academic Master Plan.
The Production Master Class was designed to create a transformative “hands-on” experience for the students by taking them out of the classroom and into the field to produce a documentary film series that could be distributed to a national television audience. “The idea was to totally re-invent the college classroom,” notes UC President Santa J. Ono, PhD, “focusing interdisciplinary teams of faculty and students on real world projects.”
Over the past three years, the Production Master Class has brought dozens of UC students to California to work alongside educators and a select crew of film and media professionals. The interaction with professional mentors and students from different disciplines enhances experiential learning and prepares the students for professional careers in the television and film industry. Both Burke and Leitten serve as Executive Producers, advising the project and providing professional guidance and feedback to the students during all phases of the documentary’s development.
Students take on the roles of supervising producers, story producers, editors, scriptwriters, music supervisors and narrators. Leitten joins Burke for each class session via social media applications from New York, where he serves as the Director of Production at the internet media entertainment giant, VEVO.com.
The Production Master Course is also taught by DAAP Associate Professor of Graphic Communication Design Yoshiko Burke, whose students create all motion graphic design and animation content. CCM Assistant Professor of Electronic Media Lorin Parker provides professional guidance and expertise to those students who create the audio mix and sound design for the documentary. At each stage of the project, the students are held to the standards and expectations of professionals in the discipline, providing them with invaluable industry experience.
The Production Master Course has resulted in both academic and professional recognition in peer-reviewed competitions and film festivals. The 2012 Gold Rush Expedition Race documentary was selected from over 1,300 global entries for the Best of Festival Award in the 2014 Broadcast Education Association Film Festival, capturing its highest honor of the Festival, the prestigious Chairman Award. The film went on to win professional recognition with two bronze Telly Awards, and most recently, the student design team was recognized with a Silver Award at the prestigious Graphis New Talent Annual 2015 for their work on the 2013 Gold Rush Expedition Race documentary.
In August 2015, the 2013 Gold Rush Expedition Race film will screen at the University Film and Video Association conference in Washington, D.C.
7:30 p.m. on Tuesday, April 28
320 Ludlow Avenue
Cincinnati, OH 45220
Admission to the premiere screening of the 2014 Gold Rush Expedition Race is free. Reservations are not required. Learn more about the screening by visiting goldrushracedoc.com/2014-premiere.
Parking and Directions
The Esquire Theatre is located in Clifton’s Gaslight District, just a short drive from UC’s campus. The theatre validates tickets for moviegoers for two hours of parking in the “Merchant Lot” on Howell, located one block from Ludlow Avenue (a side street off Clifton Avenue, behind the former IGA Grocery Store). Howell Avenue is parallel to Ludlow Ave. On street parking is also often available on or near Ludlow Avenue.
Everyone is welcome to use the Valet Parking available in front of La Poste Eatery on Telford St. (just around the corner from the Esquire, off Ludlow). This valet service costs $7.00 and is available Mon. – Sat., from 5-10 pm.
For more information on parking and directions, please visit www.esquiretheatre.com/location.