CCM’s Division of Electronic Media welcomes guest speaker Nick Belperio to the Cohen Family Studio Theater from 6-7:30 p.m. on Thursday, Oct. 24. The Senior Vice President of Marketing for the FOX Broadcasting Co., Belperio will provide an inside look at the development, promotion and evaluation of the new hit television drama Sleepy Hollow, scheduled to air Monday nights on FOX. This presentation is free and open to the general public.
Belperio was named Senior Vice President of Affiliate Marketing in November 2007. He is responsible for supervision of the network’s Affiliate Marketing team, which oversees marketing and promotion at 209 FOX affiliates across the U.S., as well as its National Radio Promotion department. Belperio also helps guide the general objectives of the network’s marketing team, effectively maximizing affiliate TV stations’ air across all dayparts, producing creative launch kits and promo merchandise, as well as maintaining significant presence on local websites and social media platforms.